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Chico

Chico Mendes (1944 - 1988) ​

“At first I thought I was fighting to save rubber trees, then I thought I was fighting to save the Amazon rainforest. Now I realize I am fighting for humanity.” —Chico Mendes Take a stroll through the Amazon with our newest Genius Series print, Chico! This adventurous print roars with rich greens, lush, oversized palm leaves and exotic animals. Conveying nature and the wild, this safari-inspired print is named after Brazilian environmentalist, Chico Mendes.

Growing up in the jungle, Chico Mendes developed a love and respect for nature. From rubber tapping trees to campaigning for the preservation of the Amazon, Chico was a true conservation activist who made a difference in the environmental world, which unfortunately lead to his assassination in 1988. His hard work and dedication to the environment did not go unrecognized. A few of the many honors given in Chico's memory include: the Brazilian government declaring him "Patron of the Brazilian Environment," and The Chico Mendes Institute for Conservation of Biodiversity being named in his honor. Chico was a dedicated activist who gave his life for his work, and we're excited to now welcome him into the Hall of Genius.